Trade Promotions

While running a competition or trade promotion can be a great way to boost sales, there are many rules and regulations to keep in mind.

And the winner is....

Thinking of running a competition which involves giving-away prizes? Will it be a game of skill or a game of chance? Believe it or not, running a competition, particularly in the age of social media can be a complex legal minefield. This is particularly so given that the laws in each state or territory can be quite different! Many businesses do not realise that these sorts of promotions are regulated by strict trade promotion lotteries laws, as well as the specific rules of each particular social media platform.

It is crucial to remain well-informed regarding regulations, as a failure to comply can lead to severe consequences, including hefty financial sanctions and significant damage to your business’ reputation.

How Sanicki can help

We provide expert guidance on structuring your promotions, drafting terms and conditions, preparing necessary permit applications, liaising with the relevant state gaming authority on your behalf and handling any other legal requirements to minimise compliance risks and maximise success. Trust us to help you run a seamless, legally compliant trade promotion without the headaches.

Are you ready to take your marketing to the next level? Partner with Sanicki Lawyers for expert guidance on trade promotions that engage your audience and drive meaningful results!

Testimonials

Exceptional service from Sanicki Lawyers. I would never hesitate to recommend the team, and will certainly use their firm again for my business.

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— Julia N

Chelsea, Darren and the broader team at Sanicki Lawyers are an integral part of our business… It’s a bonus that they’re incredible to work with. We can’t recommend them highly enough – and wouldn’t trust anyone else with our contracts or business requirements

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— Giorgio M

Couldn’t have had a better experience. These guys are warm and efficient. Best!

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— Harry F

The Sanicki Lawyers team make you feel so welcome, and explain fully costs and processes. It’s so comforting to be able to approach these guys and feel confident with what they do.

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— Gina C

Darren has an excellent team of friendly and accessible people who are both efficient and practical. I trust Darren and his team to deliver for my clients at the most crucial stage of their transaction.

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— Ian A

By having a Sanicki lawyer involved I feel peace of mind knowing the deal has every chance of coming to fruition. I can honestly say that Darren, along with his wonderful team, have saved deals for me on several occasions. Sanicki’s end to end service makes my business life much less stressful.

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— Steve P

Our expertise includes:

Advising on the full range of options to help you get your trade promotion right and “legally compliant”.

Guiding you on legal considerations to consider before running a trade promotion.

Advising whether a permit is required and whether your promotion is a game of “skill” or a game of “chance”.

Drafting terms and conditions for your trade promotion.

Review of advertising and artwork connected to trade promotions.

Advising on social media compliance for trade promotions run on-line.

Advice in regards to the legality of ‘prizes’.

Advising whether you can legally use certain names and taglines to describe the trade promotion.

Dealing with consumer and regulator queries.

Privacy and spam issues.

Enquire with our commercial litigation lawyers in Melbourne